Add a Editorial guideline Home (current) Projects All projects HousesDevelopmentsExtensions Practice About Clarke + Whalen Jobs Services Contact us Add a Editorial guideline Add shizz Y clnt - X dedi - Client Editorial Guidelines Instructions on how to submit content to the editorial team This document outlines the quality control process for internal teams at Dogs Trust. Each step of the process needs to be completed in order for the editorial team to place content on the website. Failure to produce quality content for the website means less web traffic and it reduces our ability to raise awareness of the work we do. About you Full name * Please add your full name Department/team Please add your department name and or team Phone Number Insert your phone number in case we need to check something with you Date Checklist This is the process please tick once completed * Do you have imagery, links and a call to action? A title must be provided. Write or check your content using http://www.hemingwayapp.com Have you checked that you are using UK English and the spelling is correct? Have you made your content easy to read using titles, subtitles and paragraphs? Have you made it clear where you want to put your content and when you want to publish it? Minimum content needs to be 140 characters I understand that content will not be accepted in bullet point format, with spelling errors and typos If your content is a priority please explain why at the top of your content Do you confirm that your content has met this minimum criteria It is the editorial teams discretion about whether or not you have met the criteria and standards to be published onto the site Publishing information What date do you want the content to show on the site? * Date you need item published to website What time do you want the content to show? 121234567891011 : 0030 AMPM When do you want the content to expire? Date content comes off the website What time do you want the content to expire? 121234567891011 : 0030 AMPM Please put a link in below to where you would like your content to go on the website Please tick the type of content * Blog News Article Success story Press release Hero banner content Social media post Video Partner content Campaign information Other Please select content classification - it can be more than one Please add any other relevant information Visual Text Publishing Status Live Archive Getting your content ready Copy your content into www.hemingwayapp.com Hemingway App makes your writing bold and clear. The app highlights long, complex sentences and common errors; if you see a yellow sentence, shorten or split it. If you see a red highlight, your sentence is so dense and complicated that your readers will get lost trying to follow its meandering, splitting logic — try editing this sentence to remove the red. You can utilize a shorter word in place of a purple one. Mouse over it for hints. Adverbs are helpfully shown in blue. Get rid of them and pick verbs with force instead. Phrases in green have been marked to show passive voice. You can format your text with the toolbar.Paste in something you're working on and edit away. Or, click the Write button to compose something new. Have you checked the spelling and grammar? * Yes No (do it now please) No excuses here. We have a 3 strikes and your out policy for submitting content with typos and spelling mistakes I confirm that the content is in UK English not US English. * Organised or Organized. Insert yes or no in the form above to confirm. Image Instructions All content must have the minimum of one image. Any content supplied without an image will not be placed on the website. The imagery must be correctly labelled and landscape. If you are supplying more than one image – they all need to be in landscape and a suitable size for the website – we prefer 1920 (width) x 480 (height) for the hero banner. Pictures need to be supplied at a larger size than intended for their use on the website – it is impossible to make pictures larger but it is possible to reduce pictures and keep the image quality. If you are submitting more than one dog please clearly label the name of the dog, the rehoming centre and date. If you are supplying an image of a dog you must supply the correct link or the DTS Number. Failure to provide this information will mean the imagery will not be used and the information not placed on the website. Please try to keep images at a maximum of 20 per dog. When supplying imagery for dogs please label which image you want to be the main one – that will show on the homepage. This needs to be the best one to make people click through to find out more about the dog. All content should have imagery please upload here (please clearly label images and ordering) Drop a file here or click to upload Choose File Maximum file size: 134.22MB Image URL Insert a link to the image if needed Making your content easier to read Using titles A title for your content needs to be provided. The title will need to be concise and memorable. Also if possible use key words or search terms related to the subject of the article. For example – Illegal Puppy Smuggling. Please provide a unique title for your content if you have already issued a related press release. Subtitles Subtitle (h2) Please create a subtitle for your content. For example – Help stop illegal puppy smuggling. Headings Headings Please breakdown large sections of text into sections and use headings to help the reader navigate through the article. Website/URL Please make it clear where the links are used for example - The latest puppy appeal is here (hyperlink here please with www.example.com) Call to actions? (insert one) CTA – Call to action: All content and articles needs to have a CTA to keep readers on the site and interested. . A call to action is phrase that is prompting the user into doing something – find out more, click here, donate now, save money etc Related content Please let us know if this content is a part of a series or is related to any other content on the site. Video and Social Media Video * Please let us know if there is any video content to be used Video URL if needed in content Do you want to post content to social media? Social: Please let us know if you would like this to be shared on social media and which social media in particular. If you would like to have it on social – please make sure you have submitted a summary of your content in 140 characters, a relevant imagery and link. Please insert your final content below * Visual Text Please upload any supporting information Drop a file here or click to upload Choose File Maximum file size: 134.22MB Content must have followed the guidelines Please tick here to confirm you have followed the above instructions and are happy that your content meets the criteria above * I agree Now press the submit button below. Δ edit Add text below () Close You do not have permission to view this form. Get in touch! edit Add text below () Close You do not have permission to view this form. Quick Links Sign in edit Add text below () Close You do not have permission to view this form.
